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Job Description

• Department: Communications
• Salary Grade: 314 - $99,902 - $159,843 ($48.03 - $76.8476)
• Work Arrangement: Partial Telework
  
  **This position is eligible for telework in California.**

• 45% - Leadership Functions
  • Cultivates and promotes a mission-driven culture of high-quality performance, with a member focus on customer service, consistency, dignity and accountability.
  • Directs and assists the team in carrying out department responsibilities and collaborates with the leadership team and staff to support the department's short- and long-term goals/priorities.
  • Hires, manages, trains, reviews and sets goals for direct report staff.
  • Strategically leads and expands CalOptima Health's multi-channel digital communications program, including texting, email, IVR and website, to support our mission, strategic priorities and member engagement goals.
  • Manages external digital communications vendors to ensure timely execution of campaigns, adherence to contractual deliverables and alignment with CalOptima Health's texting program and policy.
  • Collaborates with leaders in departments across the organization to monitor the needs for digital communications and plans staff's work accordingly.
  • Engages with provider partners as needed to ensure appropriate alignment between CalOptima Health's digital communications channels and those used by delegated entities.
  • Identifies/sources additional technology resources as needed.
    
    
• 50% - Program Oversight
  • Leads the digital communications strategy and content of member-facing messaging across platforms such as texting, email, IVR and organization website in consideration of audience needs and regulatory requirements. Works with internal clients to provide guidance, writing and editing support of written content materials to ensure accuracy, consistent messaging and appropriate writing style.
  • Develops and manages content across digital platforms - including websites, email, SMS and internal tools - using digital content management systems (e.g., Sitecore Cloud, Ushur Studio) and other job-specific applications (e.g., Adobe Creative Suite, Microsoft Office).
  • Interprets and applies complex regulatory guidance to ensure compliant digital outreach while maintaining member trust and engagement.
  • Designs, implements and maintains campaign governance structures (e.g., stakeholder committees, workstreams, tracking tools) to ensure strategic alignment, efficiency and transparency in digital communications planning.
  • Translates complex public health initiatives into member-friendly digital content using accessible language and culturally responsive messaging, including in multiple threshold languages.
  • Serves as a cross-functional liaison and lead collaborator across departments (e.g., Regulatory Affairs and Compliance, Quality, IT, Customer Service) to coordinate digital campaign development, resolve issues and align communications with organizational priorities.
  • Develops and maintains dashboards of digital performance metrics to ensure campaigns are meeting target goals.
  • Develops website layouts using a content management system.
  • Ensures the accessibility of website content and digital communications in consideration of language, page design and functionality, including structuring the content to optimize for screen readers and other assistive technology.
  • Develop and maintain documentation and knowledge bases (e.g., desktop procedures, campaign trackers, best practices, standard operating procedures) to ensure continuity and scalability of digital communications efforts.
    
    
• 5% - Other
  • Completes other projects and duties as assigned.

• Bachelor's degree in communications, public relations, journalism, English or related field PLUS 5 years of experience in professional editing and writing required; an equivalent combination of education and experience sufficient to successfully perform the essential duties of the position such as those listed above may also be qualifying.
  
• Demonstrated capability with technology tools, including but not limited to project management tools, digital communications platforms, website content management system and basic HTML.
  

• 2 years of supervisory experience.
  
• Professional experience in the health care or human services environment using effective verbal and written skills.
  
• Familiarity with communicating to low-literacy populations, meeting technical accessibility needs and following guidelines/regulations related to Medi-Cal/Medicare.
  

• N/A

• Develop rapport and establish and maintain effective working relationships with CalOptima Health's leadership and staff and external contacts at all levels and with diverse backgrounds.
• Work independently and exercise sound judgment.
• Communicate clearly and concisely, both orally and in writing.
• Work a flexible schedule; available to participate in evening and weekend events.
• Organize, be analytical, problem-solve and possess project management skills.
• Work in a fast-paced environment and in an efficient manner.
• Manage multiple projects and identify opportunities for internal and external collaboration.
• Motivate and lead multi-program teams and external committees/coalitions.
• Utilize computer and appropriate software (e.g., Microsoft Office: Word, Outlook, Excel, PowerPoint) and job specific applications/systems to produce correspondence, charts, spreadsheets, and/or other information applicable to the position assignment.

• Ability to visually read information from computer screens, forms and other printed materials and information.
• Ability to speak (enunciate) clearly in conversation and general communication.
• Hearing ability for verbal communication/conversation/responses via telephone, telephone systems, and face-to-face interactions.
• Manual dexterity for typing, writing, standing and reaching, flexibility, body movement for bending, crouching, walking, kneeling and prolonged sitting.
• Lifting and moving objects, patients and/or equipment 10 to 25 pounds

• Work is typically indoors and sedentary and is subject to schedule changes and/or variable work hours, with travel as needed.
• There are no harmful environmental conditions present for this job.
• The noise level in this work environment is usually moderate.

• Work is typically indoors in a clinical setting serving the frail and elderly.
• There may be harmful or hazardous environmental conditions present for this job.
• The noise level in this work environment is usually moderate to loud.

• Work is typically indoors and sedentary and is subject to schedule changes and/or variable work hours, with travel as needed.
• Employee will occasionally work outdoors in varied temperatures.
• There may be harmful or hazardous environmental conditions present for this job.
• The noise level in this work environment is usually moderate to loud.